Whether it is for a simple contact, a digital audit, or a request for a quote, our SEO consultants remain at your disposal by phone or email.
Located in Nancy, our SEO agency will be happy to assist you in optimizing your site and get back in the first Google results.
Using an agency like Optimize 360 is the best way to appear among the 1st on the SERP (Search Engine Results Pages).
Optimize 360 Nancy
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The Natural Referencing or SEO (Search Engine Optimization), is the sum of the actions carried out so that a website is indexed by the main search engines in a natural way (and not sponsored), and that the results of the requests of the Internet users make it go up in the first positions of the SERP (Search Engine Results Pages)
In order to recommend you the best possible SEO strategy, we proceed to a preliminary SEO analysis of the existing website:
A technical analysis of your website allows us to identify any problems and difficulties you may be experiencing in order to define with you the best digital strategy to adopt to achieve your SEO objectives.
(Indexing, crawlability, redirects, page speed, URL structure, robots.txt and XML sitemap, broken links, images, videos)
Whether it is on the existing website, or in view of a redesign, we will put under surveillance, the technical elements, code errors (and errors) preventing the indexing robots to index you well in search engines.
Beyond SEO techniques, semantic positioning and content strategy are key elements to make your website a real lever for acquisition and qualified traffic.
The organic traffic that you will be able to generate will be the first judge of peace of an effective referencing.
Searching for the right keywords, detecting the seasonality, analyzing the competition, prioritizing the promising themes according to the rivalry of the request, are essential in SEO
The SEO audit will then necessarily pass through the analysis of SEO On site
Structure of the content of your site, tagging (Title tags, h1, h2, H3 ...), relevance of keywords assigned to each page, not to mention the user experience, duplicate content, schema.org tagging, etc.
Measuring quality content and writing content are SEO levers that our teams master perfectly.
Report on the quality of inbound links, audit of the volume of inbound links, diagnosis of anchors, comparison with the competition, development of an external link acquisition campaign
These are the SEO skills that every SEO project manager develops
Whether in the Grand-East region or elsewhere, our SEO project manager will record the follow-up of your SEO in the form of a SEMrush or Ahrefs project, observing month after month the progress made, both in terms of traffic acquisition and the technical optimization that has been done over time.
Our analysis tools are among the best SEO tools on the market and will allow you to see the progress of the visibility strategy that websites deserve to adopt.
Our SEO On Site Agency gives you here the major steps to set up a good natural referencing:
On search engines, your site will have to be indexed on relevant keywords that will bring you qualified traffic (users actually looking for your products or services) and will have to respond to the requests of Internet users.
In fact, it will be necessary to choose the right terms and determine their meaning to attract visitors and benefit from a good SEO positioning on search engines.
The realization of a semantic analysis by a Digital Agency is coupled with the implementation of a content strategy optimized for SEO to see the benefits in terms of organic traffic.
Optimize 360 guides you through this mix of strategic and semantic analysis so that your website's structure and content are perfectly aligned.
- Your Marketing Positioning
- Internet users' searches
Of course, the positioning of your competitors will be interesting to observe beforehand, because it will be necessary to decipher and calibrate the efforts to be made to overtake them, and/or to nestle in the mouse holes of positioning that they have forgotten to exploit.
In SEO tools like SEMrush, you can create an SEO tracking project, in which you will analyze your own starting position on each strategic keyword vs. that of competitors.
Thus we will be able to advise you the best approaches to overcome them, and therefore the best SEO practices to apply on your website to do so.
Thus we will be able to advise you the best approaches to overcome them, and therefore the best SEO practices to apply on your website to do so.
We will then target clusters of coherent keywords, and articulate pages called "pillars" (often major headings or flagship services of your business), which themselves will give rise to coherent subheadings in the same theme.
These pages and subpages grouped by theme will then give rise to semantic clusters that will be identified by search engines as sets of pages in a given keyword category.
Ideally, the internal links between these sections and sub-sections will allow Internet users and search engines to better understand and navigate within your website.
Internal link building is essential to promote good navigation
From a UX point of view ( User Experience ) on the other hand, avoid creating more than 3 navigation steps between the deepest page and the home page.
Optimize 360 can provide you with the best practical advice in this area.
Beyond the SEO techniques, following the positions obtained in natural referencing is essential to analyze the impacts of the SEO implementation that we have chosen.
This allows us to know if the efforts made are sufficient (or not) and to put in place inflection tactics if necessary.
Of course, this also allows us to measure the differences between our positions and those of the competition and to observe their referencing criteria.
If necessary, it will be necessary to change the SEO positioning strategy over time as a result of the results obtained.
While knowing that the competition is not standing still either, and that they themselves may have used an SEO Agency like Optimize 360.
Our SEO experts will guide you on these topics.
From the loading speed, through the structuring of tags, (Main title, Title tag, meta description, h1, h2, h3 tag, the technical writing of the site is essential for the indexing robots to read the data perfectly.
Good coding practices are facilitated by CMS, but the SEO strategy implies to do them page by page and in the right order, so that the quality content is perfectly structured and the textual content optimized.
Ideally, external links and inbound links should also point to the so-called "pillar" pages of your site.
Provide a fluid presentation, adapted to mobile devices (responsive web), will also be part of the technical aspects and to be taken into account if you want to lower the bounce rate, optimize the conversion rates of your site.
We have SEO audit tools that allow us to know who your "semantic" competitors are beyond your actual competitors.
Ex: even if they are not direct competitors in life, a small business that makes dessert creams will inevitably compete with very large websites like Marmiton.org on Google
We also audit your real local competition, especially if you have stores or physical branches (shops, stores, local branches), because your local natural referencing can have a capital importance.
When we talk about national audit, let's say "SEO audit" in the language of your country. Once you have a website, your competition has no geographical limits.
A website in the south of France can very well be in competition with a website in the north of France.
Just as if you are selling products or services across borders, your international SEO will be essential.
It will then be a matter of seeing how to get your website up and referenced abroad, which is a different matter from producing a single translation of the website to achieve this.
Semantic SEO research is essential, if you want to find key phrases and keywords with search volume.
Without search volume, you won't get any traffic on your website
Local SEO is essential. Especially if you want to appear in Google's local packs and in Google Maps
On Site SEO is essential for the website to be perfectly indexed by search engines, and to position you at the top of the search results in the SERP (Search Engine Results Pages)
Offsite SEO consists of generating quality inbound links from external articles in such a way as to send link juice.
This allows Google to discover sites and pages as it crawls, and to give them more importance if they come from credible and quality websites. ( Trust Flow / Domain Authority )
Beyond creating the right tags on a website, it is important to feed it with quality content.
In SEO, content is king!
Optimize 360 offers you its services in the field of SEO optimized web writing and SEO content marketing
Optimize 360 offers you to find the best support sites to boost your Netlinking and your Off Site SEO strategy.
We know the ecosystem at the frontier of PR Media strategy that allows you to gain both awareness and SEO credibility with Google and the major search engines.
Even if it does not have a direct impact on SEO, the management of customer reviews and comments can have an impact on the choice that Internet users will have to make "with identical referencing".
The management of the long tail in SEO is essential to get tactical positions on keywords of lower volume, but extremely interesting to find qualified SEO traffic.
Even if the SEA does not have an impact on the SEO, it can be interesting to complement the SEO for a while, at least until the site climbs in indexation in search engines.
Theoptimization of social networks can be an interesting complement from an Off Site optimization point of view.
Optimize 360 can help you with this.
In order to recommend you the best possible SEO strategy, we proceed to a preliminary SEO analysis of the existing website:
Optimize 360 uses the best tools on the market to ensure that your technical audit is as thorough as possible:
The production of SEO content must be hyper-optimized in order to find the right balance between the marketing speech, the presentation of the offer and the keywords typed by the Internet users in the search engines.
In fact, the SEO tools we use are the right combination of both, and allow us to manage the best possible SEO positioning, while maintaining the identity and the clear marketing discourse that must appear and be reflected on the website.
Optimize 360 uses tools such as SEMrush and Ahrefs to analyze the relevance and volume of keywords that need to be worked on to achieve this.
Here again, we juggle between several SEO tools among the most powerful of the market, in order to follow the SEO strategy of Netlinking
Among others...
Optimize 360 has devoted an entire blog post on the subject, and suggests you read it here
The natural referencing (SEO) is a major stake for all the companies wishing to develop their visibility on Internet.
Having a website is now essential for any company wishing to achieve its business objectives.
To be visible in the internet space, SEO is necessary to rank high in the SERPs.
SEO strategy is known as "natural search engine optimization". Companies understand the importance of entrusting their SEO to experts who have mastered the techniques and methods necessary to rank well and attract potential customers.
In addition, working with an SEO agency offers many other benefits which we will briefly review before presenting our top 30 SEO agencies.
As we pointed out earlier, search engine optimization is now a vital element for all websites, regardless of size.
Once reserved for large companies, SEO is now an essential part of getting top rankings and increased visibility, which can help make your brand known worldwide online.
To achieve this goal, it is essential to use the services of an SEO agency that can improve the visibility of your site in search engines and, therefore, increase your chances of attracting potential customers while reducing marketing costs.
Indeed, whether you have consulted many blogs and articles on SEO techniques and tricks, or you are familiar with certain SEO concepts, this does not give you a proven expertise in the field. ( and especially the best SEO tools to achieve it )
As in any field, experience is paramount and applies to SEO as well.
To get your company to the top of the SERPS and achieve substantial position gains, random experiments and risky assumptions are definitely not the way to go.
Hence the imperative need to work with an SEO agency, which alone can provide you with a qualified and experienced team.
Our SEO professionals will take care of getting your website to the top of the first page of Google, applying all possible techniques to achieve this goal.
In addition, this collaboration will allow you to deal with some unexpected changes such as algorithmic updates or penalties, all of which can turn into a nightmare for your online business if you are not prepared.
In France, many agencies are specialized in SEO and offer quality services. Here is a selection of the 30 best SEO agencies in France.
Our SEO agency based in Paris is specialized in the optimization of the visibility of websites on search engines. It offers customized services to improve the natural referencing of websites.
Its particularity and its competitive advantage in SEO lies in the geographical deployment of its franchises, and therefore its territorial presence, and therefore its possible proximity to its customers
Optimize 360 is also equipped with the best referencing tools on the market, whether it is for On Page referencing or Off Page referencing (Netlinking)
Its SEO consultants are all experienced and trained, and as SEO franchisees, they have the particularity of having 10 to 15 years of "experience" in large groups.
The Optimize 360 SEO team prides itself on working closely with clients, providing advice and recommendations throughout the optimization process. We use the latest SEO techniques to ensure that our clients receive quality and sustainable results.
Optimize 360 works with a wide variety of companies, from start-ups to large international corporations. This SEO agency has earned the trust of its clients through its personalized approach, transparency and professionalism. If you are looking to improve your website's visibility on search engines, Optimize 360 is an SEO agency to consider.
Its SEO experts are therefore experienced in business strategy in the broadest sense, beyond even digital strategy, and compose precisely with digital strategy and SEO to make it an additional business lever on the Internet
Eskimoz is a natural referencing (SEO) agency based in Paris, considered to be among the best in France.
The agency specializes in search engine optimization for websites and businesses of all sizes. Eskimoz works with a variety of clients, from large international brands to early stage start-ups.
Eskimoz's expertise is focused on optimizing the online visibility of its clients through a personalized approach adapted to each company.
The agency uses a rigorous and proven methodology to develop an effective SEO strategy, taking into account the competition, market trends and the specific needs of each client.
Eskimoz offers a full range of SEO services, including keyword analysis, content optimization, link building and website performance monitoring.
Noiise is an SEO agency based in Paris, France.
The company focuses on optimizing websites to improve their visibility on search engines such as Google, Bing and Yahoo!
With a team of experienced SEO professionals, Noiise offers comprehensive SEO services for businesses of all sizes and industries.
The company uses customized SEO strategies for each client, based on their specific needs and objectives. This includes competitive analysis, keyword research, content optimization, link building and site performance analysis.
In summary, Noiise is a professional, ethical and experienced SEO agency that offers custom SEO services to help businesses improve their online visibility and achieve their business goals.
SEO.fr is an expert agency in SEO, located in Paris since 1998.
With her extensive experience, she has worked with a large number of clients over the past two decades.
The main mission of SEO.fr is to position your site on the first page of Google using various techniques such as optimizing the speed of your site, Google Ads campaigns, optimizing your textual content and setting up a technical optimization of tags, etc.
Although specialized in small and medium-sized businesses, SEO.fr also works with companies of all sizes. In addition to its SEO services, the agency also offers complementary services such as SEA, website creation, digital strategy implementation, as well as training.
Junto is an SEO agency that helps companies achieve their growth objectives by leveraging its beliefs, expertise and partnerships.
With its growth-centric approach, Junto has helped more than 370 well-known companies such as eBay, BMW and SciencesPo to exceed their limits.
To maintain its agility, Junto attracts the best growth marketing talent and continuously trains them through a rigorous internal training program.
Oscar Référencement is a French SEO agency specialized in the optimization of natural referencing of websites. Founded in 2012, it assists companies in their online visibility strategy by offering tailored solutions to improve their positioning on search engines such as Google.
The agency offers a wide range of SEO services, from SEO audit to the creation of optimized content, including keyword research and technical optimization of the site. We adapt to the specific needs of each client to offer them an effective and personalized SEO strategy.
Oscar Référencement relies on a team of experts in natural referencing who are passionate about their work. They use the latest techniques and the most effective tools to maximize the visibility of their customers' websites.
In addition to its SEO services, Oscar Referencement also offers training to help companies better understand the challenges of natural referencing and implement concrete actions to improve their online visibility.
With its personalized approach, its technical expertise and its ability to adapt to the constant evolution of search algorithms, Oscar Référencement is a reference SEO agency in France.
Primelis is an agency based in Levallois-Perret and offers 4 levers: SEO/SEA/Social/Display.
It boasts one of the best SEO expertise in Paris, using a scientific approach and an innovative vision of SEO.
Primelis offers a range of services from auditing (to evaluate the potential of your website and adopt a strategy), to SEO management (with the careful guidance of Primelis' SEO experts), to the creation of content that will help you achieve your business goals.
Numerous start-ups and large groups call on Primelis every year, including prestigious clients such as Allianz, Habitat, Etam, Krys, American Express, and many others.
Alioze is a search engine optimization (SEO) agency based in Paris, France. The agency specializes in search engine optimization for companies and brands in France and internationally.
Their mission is to help clients improve their online visibility by increasing their ranking in Google and other search engines.
Alioze's team consists of experienced SEO consultants, web developers and graphic designers. They work together to deliver customized solutions.
Alioze's services include technical website optimization, content optimization, link building, paid search campaign management, data analysis, content marketing and digital marketing strategy. They are also specialized in local SEO, international SEO and e-commerce SEO.
Monkey is an SEO agency specializing in search engine optimization for businesses. They provide services such as keyword research, website analysis, technical audit and content optimization.
Their goal is to help businesses improve their online visibility and increase their organic traffic using proven SEO techniques.
SEO Monkey is known for its transparency and clear communication with clients, as well as its ability to tailor its strategies to the specific needs of each business.
They work with clients of various sizes and industries to help them achieve their SEO goals.
Ad's up is a digital marketing and SEO agency based in Paris, specializing in the management of online advertising campaigns.
It offers a full range of services from digital communication strategy to the implementation of advertising campaigns on social networks, through the optimization of natural and paid search.
The agency assists companies in the development of their digital strategy and offers them solutions adapted to their needs. Ad's up is a privileged partner for brands wishing to improve their online visibility and reach their growth objectives.
Yatéo is a natural referencing (SEO) agency based in Paris.
The agency provides customized SEO solutions for business websites, using organic SEO and content marketing techniques.
Yatéo specializes in optimizing the visibility of websites on search engines, analyzing traffic data and measuring results. L
he agency also offers local SEO, mobile SEO, technical audit of websites and netlinking services. Yatéo works with clients from different sectors, in France and abroad, to improve their positioning and visibility on the web.
Yumens is a digital marketing agency, specializing in search engine optimization (SEO) as well as content marketing and social media marketing. The agency provides services to companies of all sizes, from startups to large corporations.
Yumens focuses on improving its clients' online visibility by using advanced SEO techniques to help websites rank higher in organic search engine results.
The agency uses a holistic approach to SEO, which includes comprehensive website analysis, SEO audits, keyword research, content optimization, link building and performance analysis.
In addition to search engine optimization, Yumens offers content marketing services to help clients create quality content and promote it on the appropriate marketing channels.
Digitiz is an SEO and digital marketing agency specialized in designing personalized strategies for businesses.
Their expertise includes website design, social media management, search engine optimization, online advertising and data analysis.
Their approach is end-user centric, enabling them to provide innovative and effective solutions to meet their clients' business objectives.
They work with companies of all sizes and industries, using state-of-the-art tools and technologies to deliver measurable and sustainable results.
The agency is composed of a team of passionate and highly qualified professionals, ready to take on any digital marketing challenge.
Brioude Internet
Brioude Internet is a French digital marketing agency specialized in search engine optimization (SEO), online advertising (SEA), social media management and website design. The agency is based in Brioude, a city located in the center of France near Clermont Ferrand.
Brioude Internet offers personalized services to its customers, according to their specific needs in digital marketing.
The agency works with companies of all sizes and in all sectors of activity, in France and internationally, and is also recognized for its digital marketing training, particularly in the fields of natural referencing, online advertising and data analysis.
Let's Clic is a French digital agency based in Paris.
It offers services of SEA, SEO, website creation, and advertising campaigns on social networks. Specialized in the optimization of natural and paid referencing of websites, as well as in the implementation of e-commerce solutions.
Let's Clic works with clients in a variety of industries, ranging from start-ups to large corporations to public institutions.
Peak ACE, also known as Search Foresight, is a digital marketing and SEO agency.
She offers search engine optimization (SEO), online advertising (SEA), content marketing and digital marketing strategy services.
The agency is known for its expertise in the field of organic referencing and its innovative approach based on data.
Peak ACE uses state-of-the-art tools and advanced techniques to help companies increase their online visibility, drive qualified traffic and improve their online return on investment (ROI). The agency works with clients worldwide in industries such as technology, e-commerce, healthcare and education.
The choice of the best SEO Agency should be made according to important criteria for you because they can condition a large part of your presence on the Internet and in search engines.
Therefore, pay attention to the following criteria:
The agency will have to give you proof of its technical SEO expertise, and will have to explain to you simply the levers of activation of technical SEO, semantic SEO and the Off Site Netlinking strategy.
The SEO Agency must be competent in the 3 areas of SEO expertise
Even if it is sometimes secondary, the physical and real presence of your SEO agency will make sure that you will be able to make regular updates, and that it will be able to immerse itself in your DNA, your corporate culture to better understand and promote it on the internet.
The quality of SEO services will depend on the overall SEO know-how of the agency, but will probably depend on the time it has to devote to it, and the number of people working in the different areas.
So make sure that the agency knows most of the CMS on the market, that it has solid webmastering skills, because not all website technologies are equal.
Ask your SEO Agency to give you references of SEO projects it has already completed.
If your budget does not allow it, you can always turn to interesting alternative solutions
Of course it is possible, but it requires deep technical knowledge in SEO, and you may have to invest in expensive SEO analysis tools if you want them to perform well
In particular with the webmaster who realized your site. Always possible, but it is still necessary that the size of the company allows it and justifies it.
Only very large companies (often in E-Commerce) have SEO and SEA teams
There are some very good ones, but an SEO consultant alone will probably have difficulty managing the 3 areas of SEO (Technical, Semantic and Netlinking) given the time resources required to achieve these 3 pillars of SEO.