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Birdy Promotion: how to emerge in a highly competitive sector thanks to an SEO and Community Management strategy?

Photo of a computer in front of a building project.
Objective

Offering an alternative solution in the property development sector

In a highly competitive sector, with 5 major national groups taking centre stage, establish a smart digital strategy - SEO strategy and Community Management - to highlight the alternative solutions offered by an agile company.

Method used

SEO + Corporate Social Media Strategy

  • Complete overhaul of the website
  • SEO treatment
  • Managing backlinks
  • Managing and boosting the LinkedIn Page
  • Half-yearly editorial schedule
  • Long tail with in-depth blog posts
Results obtained

Increased visibility of leads and projects obtained

LinkedIn: from 109 subscribers to 1402 in 2 years

+500% of organic traffic in 1 year (November 21 to November 22)

+40 referral domains in 1 year

logo birdy promotion
CustomerBirdy Promotion
Sector CHR - Tourism
BusinessSEO
TargetBtoB
URLBirdy-Promotion
Optimize 360 for Birdy
Growth in the number of referring domains for the Birdy Promotion site in 2 years, a site boosted by Optimize 360
Photo of the LinkedIn page of Birdy Promotion, a developer in the Paris region with a genuine SEO strategy, developed by Optimize 360
+0%
virality on LinkedIn
+0%
of organic traffic to the site in 1 year
+0
subscribers to the LinkedIn page in 2 years
Luc de la Fournière, Birdy Promotion

Luc de la FOURNIÈRE

Chairman and Founder

We operate in a highly competitive sector, where major players share national markets. Thanks to our collaboration with Optimize 360, we have been able to establish ourselves in a prominent position at local level (Ile de France), increase our visibility (web, LinkedIn) and win new business. Our programmes are systematically showcased and promoted, enabling us to promote our expertise and know-how.

Do you have a project to increase your visibility on the Web and search engines?

Find an expert close to your company to discuss your objectives
Contact us

SEO Agency Paris Optimize 360 Paris

Our SEO Agency Paris is the first to have been created in 2012 by its founder Frédéric POULET

The team of Paris SEO experts is divided into several geographical sectors:

 

SEO Agency Lyon Optimize 360 Lyon

Optimize 360 is also present throughout the Rhône Alpes region. With its

SEO Agency Marseille PACA Optimize 360

Headed by Franck La Pinta, Optimize 360 has branches throughout the PACA region.

SEO Agencies Switzerland Optimize 360 Switzerland

Headed by Jean-François Hartwig, Optimize 360 has two SEO agencies in Switzerland:

SEO Agency Bordeaux South Aquitaine Optimize 360 Bordeaux

Optimize 360 is present in Bordeaux and throughout the southern Aquitaine region, with its

SEO Agency Metz Nancy Grand Est Optimize 360 Grand Est

Optimize 360 is present throughout the Grand Est region of France

Our main agencies specialising in Social Networks

Social Media Agency Paris Optimize 360

Our Social Media Agency Paris was the first to be created in 2012 by its founder Frédéric POULET.

The team of Paris SEO experts is divided into several geographical sectors:

 

Social Media Agency Lyon Optimize 360

Optimize 360 is also present throughout the Rhône Alpes region. With its

Social Media Agency Marseille PACA Optimize 360

Headed by Franck La Pinta, Optimize 360 has branches throughout the PACA region.

Social Media Agencies Switzerland Optimize 360

Headed by Jean-François Hartwig, Optimize 360 has two SEO agencies in Switzerland:

Social Media Agencies Bordeaux Optimize 360

Optimize 360 is present in Bordeaux and throughout the southern Aquitaine region, with its

Agence Social Metz Nancy Optimize 360

Optimize 360 is present throughout the Grand Est region of France

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