Whatever your activity, and the CMS you will have chosen to develop your sales on the Internet, the e-commerce agency and yourself, must be vigilant on some other aspects.
Mastering acquisition levers, multimedia content, campaign management, product personalization, etc. and many other aspects will be taken into account.
The hosting of its ECommerce site
Unless you choose a CMS like Shopify, which de facto hosts its own solution, for other CMS, you will have to choose your host.
In any case, choose a host capable of securing and creating regular backups of your website and its content...
Depending on the size of your site and the desired response time, you should also choose a specific hosting mode (shared for small sites, own for very large sites in order not to affect the performance of your site).
The buying journey
Theoretically predefined, the purchase path of some templates will not be as efficient as others.
Choose templates with the shortest possible number of clicks between the product page and the payment.
The longer your buying journey, the more you risk losing users along the way (and therefore sales).
Think Natural SEO and paid search for your E-Commerce site
A window that is not found, however beautiful it may be, will not generate any sales. Especially in E-Commerce, where the field of possibility is potentially global.
It is essential to plan for natural and paid referencing from the design of the site.
