Optimizing your SEO for Google voice search most of the time means getting to position 0 in Google natural search.
Optimize 360, Natural Referencing Agency, shows you below the steps to follow.
Find here, some concrete examples on which we have obtained both the 0 position and therefore, the counterpart in voice search on Google Assistant or Google Home
1. search for the Google zero position to have the counterpart in voice search.
To do this, read the article we have already written on the subject to try to obtain this famous zero position in SEO:
Indeed, if Google propels you in position 0, with an excerpt of the article, above your URL, it is because it considers that the answer given to the question asked is the most relevant for the Internet users.
Consider that not only does the search engine determine that it is the most relevant, but also the most synthetic, and the most likely to inform Internet users with this rich snippet
To optimize your SEO for voice search, you must first obtain a zero position, a Rich Snippet.
2) Try to answer questions that Internet users are asking
It goes without saying, but it's better to say it, getting a 0 position in SEO corresponds in most cases to a question that the user asks himself, and that he will formulate and type as such in the search bar ... or ... in Google Home ...
Of course, the requests made in Google Home are still limited to injunctions like "Ok Google give me the weather forecast of the week" or "Ok Google, can you tell me the travel time to the office" ... but we must consider that, as soon as these questions are asked, Internet users will gradually be accustomed to asking for more technical, more precise and more complex things.
3. make a first synthesis of the answer to the question asked in the first paragraph
Make it easier for Google robots to interpret and read the results to be promoted in synthesis, in response to the question asked or typed in the search bar.
The more you will be able to show that the answer is relevant, synthetic, directly accessible in enriched excerpts, the more chances you will have that Google will reward this work of presentation that you made the effort to realize to facilitate its task.
4.observe examples of zero positions that go up in Google voice referencing and get inspired by them.
Here are a few examples of what Optimize 360 has achieved in acquiring 0 positions in SEO.
Here is a video demonstration of the answer to the question "What is a Smart Hotel"?
Voice SEO From Google Home with "Ok Google... What is a Smart Hotel"?
Vocal SEO from voice search on Iphone
Note just a few minor differences between the two, and the fact that in both cases, it's the zero position in SEO, and the Rich Snippet that is pronounced by the voice that answers the question asked.
5.test your voice SEO with other zero positions obtained, and improve them!
Take the examples below, and ask the questions from Google Home or Smartphone voice search, and watch, listen to the results:
How to manage several Facebook pages?
Or a 0 position obtained for one of our Ugolf clients:
What are the 9 most beautiful golf courses in Paris?
Don't hesitate to contact our team Optimize 360 to help you optimize your SEO for voice search!