Make the site accessible to Google and other search engines
Pour indexer un site internet et son positionnement, Google analyse chaque site internet du monde entier avec ses robots d’indexation (Googlebot)
If these robots are unable to read your website correctly because it is not adapted or not "crawlable" or if its access is limited for indexing robots in the robots.txt file for example, then you will have trouble referencing it correctly.
The content of your site must therefore be prepared for indexing robots.
It is essential to provide it with readable content, but it is also necessary to think about putting captions on photos and videos (ALT tags) so that these same images or videos are also indexed by its robots.
Il faut donc aider Google et ses robots d’indexation à bien visiter et comprendre le contenu de votre site internet pour qu’il soit ensuite bien référencé sur Google !